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Welcome ...

Choosing the right advertising agency is a critical decision that can significantly impact the success of your marketing efforts. 

At The Aviation Agency, we understand the unique challenges faced by aviation-related businesses, and we’ve created a series of videos to guide you through the process of selecting an ad agency that aligns with your goals. Most of the clients who hire us are like you, they have never had an “agency of record,” before. This is their first time hiring an agency.

It’s both scary and exciting.

In these videos, we share with you the “unvarnished truth” you can only get being on the inside of our craft. These videos are not about us. They are about helping Clinton National Airport think about how to evaluate ad agencies. Given the questions posed in your RFQ, we know you want a partner who can help you achieve transformative results, and we want to share with you our experience in thinking about how to hire the right partner, whether that’s us or someone else. We’re passionate about the three areas we talk about in these videos because we think people, execution, and work is what separates great agencies from all the rest.

We hope you find these videos helpful as you’re evaluating proposals. Each video correlates to the section of your RFP and is supplemental to that section (although presented out of order because we think about it in terms of people, execution, and then the result of people and execution, the work.)

Section 1.3 - About "people"

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Secton 1.5 - About "the work"

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Section 2.1 - About "plans"

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Some of our "in category work"

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... what a lifetime of craft looks like.

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We hope the Commission found this helpful.
Hope to hear from you soon.

DAN RENAUD

Dan is the Senior Copywriter. Dan has over 20 years of experience taking brands to the next level as a copywriter, creative director & marketing director. He has worked in a variety of verticals including travel and tourism.

Dan resides in southeast Florida.

Lauren smith

Lauren is our Director of PR and Earned Media. A veteran of Ogilvy Action in New York, she has spent her career helping companies get their name in the paper – and without their executives having committed crimes to do so. Her expertise is working with companies in the B2B, Medical, and engineered products space. 

She lives with her husband, four kids (all under five no less), and two German Sheperds in Caldwell, NJ.

Leigh Schindlbeck

Leigh is the Director of Web. She has spent the last 20 years developing websites and web apps for clients of all shapes and sizes. Her talents are taking the ideas and art we create and making it live online, on your phone, and in applications.  Leigh is also responsible for overseeing the execution of digital marketing campaigns for clients.

She lives in the Tampa area with her husband and pets. 

Troy Hayes

Troy Hayes is our Creative Director.  He is recognized as an advertising communicator and strategist responsible for numerous successful campaigns, including three Super Bowl Commercials (one of which is recognized as being in the top 25 best of all time). He’s the dynamic art force behind our site and work of our clients.

Troy lives in the Tampa area with his wife – spending his time on the beach when not working, which isn’t often.

Bryan Del Monte

Bryan is the President and founder of our agency. You can find out more about that story by going here.

Bryan has spent the last 30 years trading ideas for actions – be it in political campaigns, government policy, as a speechwriter, as a trial consultant, or as an advertising executive. He lives in Minneapolis with his wife, two daughters, and three golden retrievers.